More than half (3.7 Billion) of the world population is spending at least 3-5 hours a day on their mobile phones. People are becoming nomophobes and using mobile phones as frequent as possible to ease their jobs. And hence being alive in mobile platforms is becoming more than a choice, but an unavoidable mandate for businesses. Globally, 63% of revenue from digital ads had been coming from mobile ads and expecting a huge leap going forward. This indicates the impact of mobile phones and their influence across the consumer population. 

All these jaw-dropping growth prospects are gained mostly via mobile websites or mobile apps. However, businesses can leverage the scope from both the verticals unequivocally. Yet, to determine which one of it is most suitable for the business it involves a couple of factors such as business model, proposed budget, business purpose, and the target customers. 

Let’s check which one of these can be the best for your organization- mobile website or mobile app or the combination of both. 

Mobile app VS. Mobile website

Though websites and apps are equally accessed via mobile phones, there are certain qualities that both of them posses which can supercharge the business. Once websites reigned the world and still it has its matchless qualities. Yet, on the arrival of mobile phones, the time for mobile apps rises with glory. Hence, today, mobile app usage surpassed mobile websites dramatically.  

Mobile websites

Mobile websites are versatile with their responsive framework. Regardless of device, screen size and operating system, it serves its purpose. Plus, it delivers all the elements such as the contents structure, images, buttons and the layout quite accessible to the users. Thus it justifies its name- responsive websites. 

In the responsive website approach, the developers estimate the percentage of the columns with the responsive architecture. This enables the website to fit in any screen size such as mobile phones, tablets, desktop monitors, smart tv, etc. And being responsive to any device screen size, it seems a future-appropriate design as well. 

Furthermore, responsive websites incorporate all mobile-specific attributes to ease out the business process. Instantly actionable elements such as click-to-call buttons, one-click location mapping, etc are some of it. Further, these traits increase the possibility of websites to deliver the business quite eloquently to the users. Therefore, mobile websites increasingly satisfy users and offer a better user experience. 

Mobile apps

Mobiles apps are software applications that are designed exclusively for mobile devices. Unlike mobile websites, mobile apps are required to download and install in the mobile device. Mobile apps are classified into different types; primarily they can be classified into native apps and hybrid apps. 

Mobile application offers more functionalities for mobile devices. Native applications that are meant for function in its platform-appropriate operating systems and devices can perform optimized services. Also, hybrid apps are the perfect combination of native apps and web-based applications. Though they perform quite a bit slower than native apps, hybrid apps are more popular for their cross-platform accessibility. 

Mobile apps in common deliver the data from the internet similar to mobile websites. Moreover, mobile apps facilitate to access the content and perhaps the service without an internet connection. However, it provides fast and easy service access and ensures a superior user experience. 

Advantages of mobile apps

For businesses, mobile apps open a plethora of opportunities to drive the business quite effectively. 49% of people in this world open an app more than 11 times daily and 90% of their mobile time has been spent on mobile apps. It can act as an extended business facility that caters to user requirements. Besides, through mobile app businesses can provide personalized service and practice tailor-made customer communication. Likewise, the advantages of mobile apps are far and wide in all aspects as follows.

1.       Mobile apps enable businesses to provide a highly personalized user experience. Analyzing user journey and usage-history mobile apps can offer customized service/product recommendations. 

2.       Mobile app opens more opportunities for businesses to explain the brand. Using customer preferences and location, enterprises can keep updating new deals and trends to the users.

3.       Mobile apps are the best way to leverage native mobile devices’ features. Instant communication, push notification, update alerts can be used for better user experience.

4.       Mobile apps facilitate the services to use even in offline mode. Though the real-time service requires a good internet connection, users can bring into play the content and functionalities anytime with the apps.

5.       Mobile apps address the needs of users with simplistic solutions. Being alive in its own interface, mobile apps offer a sophisticated mobile experience. With more interactive features and quick and easy ways to solve the problems, mobile apps improve user engagement. 

6.       Mobile apps enhance brand presence and therefore increase brand visibility. It makes way for improved marketing practice and helps to keep connected with the users.

Advantages of mobile websites

Mobile websites have wider prospects comparing to mobile apps. Worldwide, more than 52.2% of the website traffic gas been generated via mobile phones. It is widely available to all sorts of users regardless of the device and platform they are into. Plus, mobile websites offer considerably high speed and assures the businesses more competitive edge to grow business reach. Similarly, mobile websites have several benefits to heed upon as follows.

1.       Mobile websites are highly available for any user and anywhere. It promises a wider reach and greater visibility with better SEO best-practice.

2.       Mobile-optimized websites offer a cost-effective solution for business entities. In comparison with a mobile app development cost, mobile website development is far affordable. 

3.       Businesses with a responsive website could gain potential benefits from Google ranking algorithms. With an excellent SEO practice, any business can reach to any number of users across the digital world. 

4.       Comparing with mobile applications, mobile website has a greater scope of visibility across the network. It can show up on web searches with the business-appropriate content strategy and can be alive as long as possible with better optimization practice.

Which defines the business better?

To decide the best option, it involves a lot of factors and it is more inclined to the different business objectives of enterprises. As the business prospect goes wider and requires a high-audience-reach it demands a more visible appearance than a confined one. Such businesses have to invest in a cutting-edge business website with all user engaging elements. 

However, if the business requires real-time engagement and personalized user experience a sophisticated mobile app suits way better. It helps to gain loyalty and build trust among the customers. Plus, if the business can perform better with the device’s capabilities, there is no other choice than a mobile app.  

As the world moves to the advanced digital age, it is better to choose the best choice. Whether it is a mobile website or a mobile app, check whether it suits your business objectives and can cater to future business goals as well. However, it is no crime to take a two-pronged model if it can define your business more efficiently. 


Mobile websites and mobile apps have their distinct features to empower the business. Both of them can provide advanced digital experience to the users and deliver the service as it is supposed. Yet, it has a couple of constraints to look after. A lot of businesses are leveraging the benefits of both of the solutions to fulfill their business requirements. Hence, choose the best that helps your business and keep building your strategies to upscale the business with the evolving technologies. 

Application Developer Roles and Responsibilities Application Developer Roles and Responsibilities

The role of an application software developer is of importance, in today’s technology driven era. These developers are entrusted with the responsibility of working on app development projects and can transform ideas into user applications that can revolutionize the way things work. 
Now let’s delve into the roles, responsibilities and skills required for application developers. 

What is an Application Developer?

An application developer is a professional who excels in writing flawless source code for software. Depending on their area of specialization they are involved in all stages of the software development life cycle. They create, test, deploy and assist in upgrading software according to client requirements. Additionally, developers collaborate closely with designers, analysts and computer engineers to ensure the desired quality of software applications is achieved.

The roles and responsibilities include:

  • Analyzing ideas, business models and user requirements to create a design strategy. 
  • Acting as a guide to develop an application design and coding parameters with functionalities. 
  • Breaking down the process into smaller parts to be assigned to relevant technology project teams. 
  • Creating process flow diagrams and working models to streamline the process. 
  • Coordinating the development cycle. Ensuring compatibility, between modules. 
  • Overseeing performance tests and trials for an user experience. 
  • Documenting each phase of application development for future reference and maintenance purposes. 
  • Installing applications to demonstrate software performance based on client expectations. 
  • Resolving issues encountered during testing cycles while continuously improving quality. 
  • Collaborating with application development partners and technology experts to achieve excellent results. 

Additionally, being an application developer requires a combination of specialized skills. Apart, from knowledge, analytical skills, problem solving abilities, creativity and innovative thinking are highly valued in this role. Being able to communicate and having the patience to listen to users are qualities that enhance the professionalism of app developers. In essence professional application developers should possess all the skills to carry out tasks in a project cycle, including planning, estimation, design, development, testing, support and maintenance. 

What are the Skills Required to be an Application Developer?

To excel in the role of an application developer it is crucial to possess a range of skills that encompasses both specialized abilities. In addition, to having analytical knowledge an application developer must be adept at solving various software design challenges.

Furthermore, being a thinker and creative individual are attributes for a programmer. The ability to effectively communicate and patiently listen to users on a basis further enhances the capabilities of app developers. In summary professional application developers need to have all the skills to successfully execute tasks such as planning, estimation, design, development, testing, support and maintenance, throughout the project lifecycle.

Application Developer Key Skill Sets

  • Software Development Life Cycle (SDLC): Competent application developers thoroughly understand the development process from analysis and research to design, coding, testing, launching and support. Having a grasp of the SDLC enables developers to manage the development cycle effectively and coordinate essential services at the right time. 
  • UX/UI Expertise: The success of any consumer application software depends on its appeal, among customers. User Interface (UI) and User Experience (UX) are factors that determine its rate of success. Thus, possessing skills in application modelling and expertise in UI coding helps developers increase their chances of success. 
  • Algorithm and Data Structure: These are aspects of programming. Becoming skilled in organizing data, with optimized algorithm building not saves time but also surprises users positively. 
  • Programming Language: To excel as an application software developer, it is recommended to understand both advanced programming languages, like PHP, Java, JavaScript, HTML5, C++, Xcode, SQL, Objective C, Swift, RUST, GO and KOTLIN. However, one can choose to specialize in a language based on their area of interest. Nonetheless possessing proficiency in languages can provide a professional edge. 
  • Networking and Testing: Networking skills are crucial for application software developers as they enable the visualization of client server network architecture and the design of infrastructure protocols and gateways during the development process. 
  • Cross-platform Software: Being skilled in cross-platform software development is highly valued in the market. Developers who can create applications that work seamlessly across platforms such as Codename, PhoneGap, Appcelerator, NativeScript have an advantage in satisfying consumer needs. 

What are the Different Types of Application Developers?

Companies seek types of application developers to address the growing demand for application development requirements, across different platforms and methodologies. 

Front End Developer

Front end developers are responsible, for designing the user interface and user experience of applications focusing on enhancing their appeal. Their code is typically executed within a web browser. 

Required Skills

  • In addition to computer science knowledge front-end developers should have an understanding of design principles and human computer interaction.
  • They should be proficient in languages like Javascript, CSS, HTML as UI frameworks such as Foundation, Bootstrap, AngularJS, ReactJS, Vue.js, jQuery, Ajax. 

Backend Application Developer

Backend developers (also known as Server-Side Developers) determine the scalability of applications. They work on the backend to integrate functionalities including databases, logging systems and email systems. Backend systems can be highly complex. Often involve complexities that’re not directly visible to users. A good example of this complexity is Google Search Engines backend compared to its end which primarily focuses on the user interface. 

Required Skills

  • These developers possess command over programming languages, like Python, Ruby, Node.js, Scala and C++. 

Full Stack Developer

A Full stack Developer is someone who possesses a range of skills, in both end and back-end development. They are often referred to as “versatile” due to their understanding of server side and user side tasks. 

Required Skills

  • Proficiency in languages like Java, Ruby, etc.
  • Effective time management, patience, a curiosity for learning and a creative vision.
  • Attention to detail.
  • Knowledge of HTML/CSS.
  • Familiarity with JavaScript.
  • Experience with Git and GitHub.
  • Understanding of HTTP and REST.
  • Knowledge of web architecture.
  • Basic design skills.
  • Understanding of database storage.
  • Familiarity with NPM.

Mobile Application Developer

Mobile Application Developers focus on designing and programming applications. This group includes developers skilled in both Hybrid application development. 

Required Skills

  • Proficiency in Application Programming Interfaces (APIs) such as Android, iOS, Windows, etc.
  • Knowledge of mobile app development tools and languages like Java, Objective C, C++.
  • Understanding of mobile user interface design principles.
  • Knowledge about cross platform app development techniques.
  • Familiarity with backend computing aspects, like security measures, hardware interaction, database management, etc.

Game Developers

Game Developers specialize in creating games through programming expertise.

Required Skills

  • Game developers possess creativity and design skills. The skills required for this profession include adapting to development tools and methodologies, for mobile app development.
  • A skilled game developer should understand frameworks like OpenGL, WebGL, Unity 3D, DirectX and more. Additionally, they should be proficient in languages such as C++, C and Java.

Data Scientist

A data scientist specializes in creating algorithms for machine learning, predictive modelling, data visualization and data analysis. They have expertise in database languages, programming languages and machine learning models. Data scientists demonstrate programming skills. Excel at solving complex problems from multiple perspectives.

 Required Skills

  • The necessary skills for a data scientist include statistics knowledge, proficiency in machine learning algorithms, data wrangling and exploration, data visualization and programming languages, like R/Python.Big Data Processing Frameworks, data extraction/transformation/loading and advanced machine learning also form part of their skillset.

DevOps Developers

A DevOps professional focuses on software development at the system level backend. They handle deployment management. Application monitoring to ensure operations. The main tools utilized by professionals, in this field include Kubernetes, Docker, Apache Mesos, Jenkins and the HashiCorp Stack.

Required Skills

  • Proficiency in software security.
  • Familiarity with automation technologies and tools like testing, infrastructure setup and configuration CI/CD (Continuous Integration/Continuous Deployment) and application performance monitoring.
  • Coding knowledge in languages such as PHP, Javascript and Node.js.
  • Expertise in cloud computing.

Embedded Developer

These developers specialize in working with hardware that is not typically considered a computer. They write code for systems like microcontrollers, IoT devices, electronic devices, etc.

Required Skills

  • Proficiency in C++, Java and related frameworks.

Test Engineer

This group of developers writes programs to test features and performance aspects of applications. Test engineers are responsible for evaluating the quality of software applications.

Required Skills

  • Knowledge of DevOps & Agile Methodology.
  • Understanding of web & mobile technologies.
  • Ability to conduct types of tests such as penetration testing, system testing, black box testing, security testing, unit testing etc.

Security Developer

Security developers focus on developing security scanning tools for software applications. Their role involves identifying vulnerabilities, across systems and networks.

Required Skills

  • Security developers utilize scripting languages such, as Python and Ruby and it’s important for them to understand C++ source code.

In Summary

The roles and responsibilities of application developers are not limited to tasks. They require a variety of analytical skills. As technology advances to levels software developers must acquire additional skill sets to keep up with the advancements.

How Can Custom Enterprise Applications Benefit Your Business? How Can Custom Enterprise Applications Benefit Your Business?

Digital Transformation is more than a buzzword plaguing enterprises worldwide, it has revolutionized business operations on a scale that is larger than you can imagine! Enterprise Applications have led to the automation of operations, management and resource planning using sophisticated technology that assists your team to get things done- complex, sometimes repetitive things that keep your business going.

What do Enterprise Applications do? And what would we do without them? 

Enterprise applications are simply software that is deployed to fulfill certain business functions. Slack, a messaging application for teams is the simplest example. It provides a platform for transparent communication within a team, where one can tag teammates, create new channels for unique projects, share important documents and facilitate video/voice calls. It is basically a comprehensive communication software for enterprises. 

Similarly, a UI/UX application called Figma is gaining popularity for its ease of use. This all-in-one design tool allows for real-time collaboration between a design team. Apart from that, your team can give suggestions, make edits and even communicate on the app itself! In the absence of such Enterprise Applications, teams wasted a large chunk of their time bridging communication gaps and going back and forth with revisions. These costed big organizations a lot of precious time.. and money! With technology, these issues became ancient hassles. 

Present-day Enterprise Applications can carry out a baffling number of tasks- from bookkeeping to procurement, from customer information management to HR logs, from email marketing to content management, and from communication to collaboration! 

What can custom Enterprise Applications do for your business? 

If you work in an organization in 2019, it is improbable that you haven’t used software for some aspect of business operations. From writing tools to the automated employee biometric attendance, technology has given us bountiful time to think, create and innovate, while the software does all the boring stuff! As it turns out, the boring stuff is what keeps the business afloat! 

A custom Enterprise Application can do whatever you want- as we discussed, the list of its capabilities are endless. Customized Enterprise Applications can facilitate cross-platform and cross-browser compatibility, usability and scalability to your business application. Depending on your requirement, the application can be scaled as your organization changes. New functions can be integrated, interoperability is ensured and security is an unshakeable foundation. A tailor-made application is developed in the light of your business values, and with Machine Learning- the sky is the limit with what you can achieve using Custom Enterprise Applications. 

The expert custom application developers at Veltris know that every business is unique and so are its needs. Thus, we approach the project of building a custom application by spending time to understand what your exact business needs and goals are. This equips us with the ability to propose some of the most cutting-edge innovations to our clients. Take a look at our game-changing products on our portfolio .

For applications that would help your business take-off, get in touch with us today! 

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